The company had previously signaled plans to introduce subscription offerings earlier this year, following initial testing phases. Meta said the new consumer plans are designed for power users seeking enhanced features across its social apps, while also supporting the company’s broader strategy to diversify revenue beyond advertising.

🇰🇪 Breaking It Down

However, the company mentioned the new plans don’t replace its existing offering, Meta Verified, which is focused on verification, impersonation protection, and extra support.

Furthermore, users will also be able to extend  a story beyond 24 hours, preview a story without showing up as a viewer.

Additionally, Meta AI users will have Meta One Plus and Meta One Premium with similar features but the premium will offer deeper reasoning for complex tasks.

📌 What You Need to Know

Meta One advanced has added features designed to boost reach, including being featured in the Facebook Feed, appearing higher in search results, deeper competitive analytics, optimized scheduling and content reuse notifications

These plans, not surprisingly, include better analytics, including deeper, competitive insights on Instagram and custom audience insights on Facebook.

They add saying these features are designed to better serve creators and those looking to grow their following and understand their audience, but they could also appeal to heavy users.

According to Meta, Naomi Gleit Head of Product at Meta acknowledged the AI and professional plans remain experimental for now but said the company aims to consolidate and expand them over time.

📰 Source: Kenyans.co.ke