Tourism Society of Ghana to launch Youth in Tourism Festival 2026

Jukwaa

🇬🇭 Here's What Happened

The official media launch is scheduled for Tuesday, August 25, 2026, at the University of Ghana, Legon.

The three-day festival is being held under the theme, “My Culture, My Pride: The Role of the Youth in Promoting Domestic Tourism.”

The theme seeks to highlight the role of young people in preserving Ghana’s cultural heritage, promoting local tourism experiences and developing innovative solutions to support the tourism industry.

📌 Key Details

Executive Director of TOSOGHA and Youth Tourism Ambassador, Joseph Amartey, says the festival will provide young people with opportunities to develop skills, build networks and explore careers and businesses within the tourism and hospitality sector.

“YOTOFEST is a celebration of Ghana’s culture, creativity, and the potential of our youth. The festival seeks to empower young people with knowledge, skills, networks, and opportunities while encouraging them to become active promoters of domestic tourism and Ghana’s tourism brand,” he said.

The 2026 edition is expected to attract more than 3,000 participants, including students, tourism and hospitality professionals, government representatives, traditional leaders, corporate organisations, exhibitors and members of the public.

The festival will feature a Youth in Tourism Summit, leadership dialogue, tourism innovation and artificial intelligence sessions, and a career development forum.

It will also include a tourism and hospitality exhibition, youth business fair, business pitch competition, talent hunt and cultural and creative arts showcase.

The final day will focus on cultural and community activities, including a youth walk for domestic tourism, entertainment night, cultural performances and an awards ceremony recognising contributions to youth development, tourism promotion, cultural preservation and innovation.

📰 Source: Joy Online Ghana

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